Whether we like it or not, the internet is part of our everyday lives and gone are the days where it’s an option for your trades business to have a website. It is now an essential part of any business, especially for tradespeople.
The truth of the matter is your competitors are jumping on the digital bandwagon and are most likely winning business from local customers whilst you’re sat there wondering where your next job is going to come from.
Here are our 5 reasons why your trades business needs a professional website:
1. Look Professional
If you are serious about winning business, then no matter what trade you’re in, you need to look professional. A professional looking business will attract the most profitable clients.
2. Lead Generation
A professional website will generate more leads, a vital factor for the success of any business. Having a professionally built website will allow you to showcase your services, previous work and have engaging call-to-actions that convert a website visitor into an enquiry.
3. Provide Credibility
I’m sure you’ve noticed how many fly-by-night landscapers and builders there are popping up on Facebook? A professional website will provide credibility to potential clients. You’re able to showcase your qualifications, awards, and customer feedback.
4. Showcase Work
Potential customers want to understand what they can expect if they choose you for their project. Whether you’re a plasterer or electrician, always take snaps of your work so you have real content to publish on your website. A professional website also allows you to add a client testimonial to any photos that you publish.
5. Left Behind
Gone are the days where putting an advertisement in the local paper will drum up enquiries. As a business you have to be found online, if not, you will get left behind. Without a professional website you will miss out on new business and the chances are you will fall behind your competitors.
No matter if you’re a plasterer, plumber, electrician, or builder, ensure your business is positioned online to succeed in such a competitive era. This means you need to make the investment in a new website that will help you grow your business over the next few years.
OLSO Marketing provides professionally designed websites that are built for tradespeople. Our services are suitable for electricians, plumbers, builders, plasterers, and other trades. We offer extremely competitive and cost-effective web design packages with tonnes of benefits.